15 million Australians use Facebook every month, so it makes sense to put  your property on Facebook and have access, to more potential prospects.

Here are some tips from RealRenta on what you need to know, before putting your property on Facebook:

• Take the time to create a custom audience- don’t “boost” your posts. Target your ads to your custom audience.
• Pay attention to Facebook Insights and research what your audience is responding to and post more of that.
• Build a content strategy around what your audience is responding the most to
• When you build a Facebook Advertising Campaign, you get access to over a thousand professional stock photos. Test a few different images and see what resonates most with your audience.
• Build landing pages specifically to what your advertising goals are.
• Monitor your results every 48 hours to make sure you are generating the best results  

• RealRenta Landlords (full subscription) have access to Free Standard Ads on Realestate.com.au
• Try RealRenta for Free for up to 2 months
• Advertise your property for Free on RealRenta and your ad will automatically be posted on Rent.com.au and Homely.com.au.